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Trademarks · Attorney-led filing

Protect your brand
before someone else claims it

Using a name only protects it where you operate. Register it and you lock nationwide rights, so a later company can't box you into your own backyard. You don't even need to be selling yet: an intent-to-use filing lets you plant your flag before launch. Register first, or risk spending launch day rebranding.

From $1,500 + USPTO fees Attorney of record Filings by StartupTechLaw, PLLC
Trademark AvailabilityAI clearance · YStartup Live
YSTARTUP 82Likely open
No exact USPTO match in Class 42Clear
1 similar mark to reviewReview
.com domain availableOpen
Full AI Trademark Report in ~60 seconds, free for members.
Why waiting is the real risk

Wait, and your brand
may not be yours

A name you haven't protected is a name anyone can take. For startups that haven't launched, or haven't filed yet, the window is smaller than you think, and it's closing faster every day.

~50%of DIY trademark applications are rejected
8+ motypical USPTO review, priority locks at filing
1,000sof new companies spun up with AI every day
5-6 figtypical cost to rebrand after launch

Use alone is a thin shield

The U.S. is first-to-use, but common-law rights only cover your local area. A competitor across the country can use, or file, the same name.

AI is taking names overnight

Thousands of companies spin up daily with AI builders, grabbing names, domains and filings in minutes, while you wait.

Filing locks nationwide priority

Your filing date becomes your nationwide priority date (Lanham Act §7(c)), putting every later user behind you, even in states you've never sold in.

Claim it before you launch

An intent-to-use filing (§1(b)) reserves your priority date months before the product ships. Leave it on the table and someone else can grab it.

Rebranding is brutal

A cease-and-desist after launch means rebuilding your name, domain, app and goodwill, a five-to-six-figure hit, plus the customers you confuse.

The window is days, not months

The legal system didn't change, the clock did. Every day you wait is a day a competitor can file ahead of you.

How it works

Three steps, one
attorney, done right

Nearly half of all trademark applications are rejected. We handle the search, the filing and the USPTO back-and-forth, so yours isn't one of them.

01

Search & Clearance

  • Comprehensive search for conflicting marks
  • Clearance report on availability & likelihood of success
  • Attorney analysis before you file, saving you thousands
02

USPTO Filing

  • Class selection done right for your goods & services
  • Drafted descriptions, the detail that gets marks approved
  • Attorney prepares, previews and is attorney of record
03

USPTO Watch

  • We track your application through the 8+ month queue
  • Action reviews, we flag and walk you through any responses
  • Action responses handled with the USPTO on your behalf
Trademark Search + Filing
$1,500 + USPTO fees
USPTO filing fee is $350 per class, paid directly to the USPTO. Your attorney helps you pick the right classes.
Trademark legal services provided by StartupTechLaw
Members: free AI Trademark Report + member rates Start your application
Start in minutes

Trademark Application
Wizard

Answer a few questions and we'll prep your application. A trademark attorney reviews everything before anything is filed, so you can't get it wrong.

Trademark Application Wizard
1Mark Type
2Mark Details
3Business
4Classes
5Contact
6Review

What type of trademark do you want to register?

Select the mark that best represents your brand. Don't worry, a trademark attorney will review your selection.

AI Trademark Report

Know before
you file

In about a minute, our AI scans the USPTO, runs a likelihood-of-confusion analysis and checks whether the domain and social handles are even available, so you don't pay to file a mark that was never going to clear.

  • USPTO conflict scan across live & pending marks
  • DuPont factor analysis of confusion risk
  • 10-point legal scoring of registrability
  • Recommended classes for your goods/services
  • Domain availability for your mark
  • Social handle availability check
Free for members · $49 standalone
AI Trademark ReportYSTARTUP · generated in 58s Free for members
82/100 Likely registrableStrong, clear to fileNo exact match in your classes. One similar mark worth a quick attorney review.
Potential conflicts
YSTARTERClass 42 · liveReview
Y-START LABSClass 9 · abandonedLow risk
YSTARTUP COClass 35 · different goodsLow risk
Availability
ystartup.com available
@ystartup open
ystartup.io taken
Class 42 recommended
After you file

Keep your mark
alive & protected

Filing is the start. We handle the USPTO responses, deadlines and copycats that decide whether your registration actually survives.

Office Action Responses

Got a refusal or examiner objection? Most marks hit one. An attorney analyzes it and drafts the response that keeps your application alive, filed before your deadline.

From $399 + USPTO fees
Get a response →

Statement of Use & Updates

Filed on intent-to-use? You must prove the mark is in commerce to register. We prepare and file your Statement of Use and in-use updates so you don't forfeit your spot.

$250 + USPTO fees
File your SOU →

Trademark Monitoring

Catch copycats before they take hold. We watch the USPTO for confusingly similar filings and alert you the moment someone tries to register near your brand.

$149 / year
Start monitoring →
Why StartLegal

A brand attorney,
not a filing form

DIY filing sites leave you to guess. Big firms bill by the hour. We sit in between, real trademark attorneys, founder pricing.

01

Brand expertise

Our founder is a trademark attorney, a former CMO and a professor of brand marketing, so we help you choose and protect a name that's both registrable and worth owning.

02

Personal service

You work with an experienced attorney from search to approval, not a chatbot or a form. If your mark is unlikely to clear, we give you a free second search.

03

Cost effective

Priced a little above DIY and far below big law, flat, predictable, no hourly surprises. Members get the AI Trademark Report free and member rates on everything.

Your brand won't wait.
Neither should you.

Lock your filing date today, then start your attorney-led application in minutes.